EverGlow's high level of core competence in the field of complex luminescence technology opens up countless possibilities for playing with light and its effects.

The foundations for a new brand identity were laid in several workshops and the company's profile was worked out. The result: a strong brand image that creates identification and is a role model for others. In addition to communication for optical safety guidance systems, it is important to the company management to draw attention to the development of innovative luminescence applications. The group developed various concepts and media together with the customer for this purpose.

A corporate design was also developed as the basis for the relaunch, consisting of colors, fonts and icons as well as technical/emotional key visuals and an independent image look.

The outdated website, which was not optimized for mobile devices, was completely restructured and redesigned. Based on the new requirements and the newly developed corporate design, a suitable and modern web design was sought. Large header images, informative headlines and subtle animations give the new website a modern look and feel and increase usability.