Bringing the brand message and products to life. A special feature of ALUCA van racking is the consistent use of 100% aluminum as a material, which offers customers in various sectors (trade, industry, utilities, public authorities, etc.) with their own fleets numerous advantages over competitor products. ALUCA also sets itself apart from its competitors with its in-house special construction. Here, customer-specific solutions are realized that are not available on the market.

The aim was to showcase the brand essence developed in joint workshops. ALUCA's well thought-out and convincing solutions offer "order in its most efficient form" thanks to their individual optimization. To this end, Die Gruppe Werbeagentur developed various key visuals and the trade fair presentation with the central product and brand messages. The focus is always on technical know-how and application.