In the process from planning to installation of a pump, KSB's MyFlow Technology allows a reduction in variant complexity, greater planning reliability and fast commissioning. These advantages were summarized in a striking key visual - variable speed, simply adjusted. Die Gruppe Werbeagentur staged the product launch at all relevant touchpoints, from the trade fair to the microsite. World firsts such as MyFlow Technology make KSB AG from Frankenthal the global technology leader in the pump industry.